I once referred to the consumer-facing Internet of Things (IoT) as the Internet of Sh!t. My point was that the entire ecosystem of IoT devices was created through technology-centered devices that were limited in scope, breadth and compatibility.
Every now and then, I am asked to write the foreword for a great book. And, every now and then, I say yes.
We live in an era of digital Darwinism. As customer expectations evolve and move toward personalized experiences and beyond transactions, companies in every industry must focus digital transformation on not only digital, but also people, purpose, and relevance.
Guest post by Rebecca Lieb and Jaimy Szymanski, Content: The Atomic Particle of Marketing In the “phygital” world that marries our physical and digital presences, content is ubiquitous.
Who owns digital transformation within your organization? Is it the C-Suite, marketing, IT, HR? It’s now essential for all stakeholders – no matter their level or role – to become acquainted in the purpose of digital technology if orgs are to succeed in this new economy.
Brian Solis, Destination CRM User experience design is now a C-level imperative, whether executives get it or not.
Guest post from Michel Lewis (@BizMike), founder of RoomSignal and long-time friend of Brian. Retail is dead.
I recently had one of the most fast-paced, fun and provocative conversations I had in a while. It wasn’t something that happened in IRL.
I recently had an opportunity to speak with Juliet Stott of Content Magazine about the impact digital has had on marketing, how customer experiences can help marketers differentiate their brands, and why websites in general, suck.
I think the next big thing following massive innovation on the CX front is EX…employee experience. But, to do so requires a level of inward empathy not usually found roaming the halls of the C-Suite.
Several years ago, I embarked on a crazy journey to reinvent the book to make it a physical metaphor for the purpose of the book.
“Experience” is one of those words that is both aspirational while also meaning something uniquely different to each person who uses the word.
I’ve always been fascinated by Hollywood trailers. So much so, that 10 years ago, I was determined to develop a trailer for my next book at the time, Engage!
“Yesterday is not tomorrow; we can’t innovate, we can’t do new things by opening old doors.” Paul Miller spends a lot of time thinking about the future of work.
Every day when you get to the office, there is a surmountable volume of work that greets you. The list is usually pretty long, with calls to return, to do items stacked up, emails overflowing, meetings, marketing and sales planning to fill the pipeline.
There are almost too many technology trends to track these days and it’s only getting more complicated to keep up.
This post started as a review of the new show on Apple Music, “Planet of the Apps.” I realized the world didn’t need another announcement or review of the show.
“You press the button, we do the rest.” These are the touching words of Kodak’s first advertising slogan.
Over the last year, I partnered with BMC on a new podcast series called “Digital Outliers.” We hand-picked 11 incredible guests working in critical areas of digital transformation and the future of work including IT, humanities and innovation.
el futuro es ahora… La transformación digital es una de las mayores tendencias que impulsan la evolución y modernización de las empresas en todo el mundo.