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Research: Some Brands Go All In on Mobile; Others Suffer from Mobile Mediocrity


Consumers aren’t just going digital, they’re also becoming increasingly mobile. To them, mobile isn’t the second screen, it’s the first screen.

25 Disruptive Technology Trends for 2015 – 2016


With every new year comes a landslide of predictions and trends to guide us into the new year. While the year advances, rarely do such transformative trends or changes take place in alignment with a calendar.

Brilliance is Distributed Around The World; Opportunity However is Not


The rate at which we progress is defined by the time and energy we invest in ourselves. We can’t do everything alone however.

Crossing the Experience Divide: Creating positive, lasting experiences is a crucial mandate for any brand


The Technology of Us I’ve been in the technology business for a long time and what I can tell you is this: Technology enables us to invent new products and services at rates that humans never before experienced.

Untethered From Tradition: How I Got Here


I didn’t set out to be an author, speaker or digital analyst/anthropologist. It just happened over the years.

The Future of Everything? It’s About People Connecting with People


These last few years have been an interesting ride. As fun as it has been, it is the next few years that will be the most telling and also transformative if all goes according to plan.

Skully Systems Will Forever Change The Transportation Industry


Skully Systems changed my life and I don’t say that lightly. I’m a motorcycle enthusiast. I’m also a father.

The Six Pillars of Social Commerce [VIDEO]


In April 2012, I wrote a piece that explored online social behavior and its impact on commerce and decision-making.

Employees are as or More Important Than Customers: Why Ignoring Employee Engagement Hurts Business


In a late 2013 study, Gallup found that only 13% of workers actually feel engaged at their jobs.  What’s worse is that 63% of the workforce is not engaged at all.

Digital Transformation: A Year in Review


When I published the first in a new series of reports exploring the state and future of Digital Transformation, it was almost the antithesis of a typical technology report.

Community is Much More Than Belonging to Something; It’s About Doing Something Together That Makes Belonging Matter


Viginia Coutinho is a dear friend who just released a new book (in Portuguese) that helps strategists think differently about social media.

1 Short But Important Prediction for Marketing in 2015


It’s that time of year when experts share their predictions and others assemble them into long lists.

The Gap Between Big Data and Big Insights: Turning data into engaging stories


Have you seen the popular HTC One TV commercial featuring Gary Oldman? It’s quite brilliant really. A highly celebrated A-list actor is paid millions to say little more than “blah blah blah” throughout the entire commercial.

Customer Experience Happens To You Not Because of You


  Earlier this year, I was asked to write the foreword for a new book focused on experience marketing and CX.

Spotify, Taylor Swift and The Music Industry’s Missed Opportunity


Guest post by Monica Corton (@momusing), Executive Vice President, Creative Affairs & Licensing Next Decade Entertainment, Inc.

Digital Transformation is About Empathy First and Technology Second


Every day, there’s seemingly yet another disruptive trend that emerges out of nowhere which affects consumer behavior and the future of everything along with it.

Curate This! We are the Network Now


My good friend Steve Rosenbaum released his new book, “Curate This,” to help us learn the ins and outs content curation.

The Sophisticated Marketer’s Guide to Thought Leadership


LinkedIn and I have worked on several research projects together over the years ranging from the future of Native Advertising (private) to the state of Relationship Economics.  We banded together again to explore the art and science of thought leadership.

Splendida Notizia! What’s the Future of Business is Now Available in Italy


#WTF is going on in Italy? The future of business is turning a new page…that’s what. I’m excited to announce that What’s the Future of Business: Changing the way businesses create experiences is now available in Italy (in Italian).

Only companies with impeccable customer service will survive the Zombie Apocalypse – And the economy of the next 100 years


Guest Post by Peter Shankman, Author of Zombie Loyalists: Using Great Service to Create Rabid Fans Imagine a world where decisions aren’t made based on anonymous reviews with no validation on sites like Yelp or TripAdvisor, but rather, through trusted sources in your own network.


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